How to buy Etsy (ETSY) stock from Canada

Nikita Sheth avatar
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Andrew Boyd avatar
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Updated 12 Oct 2023

ETSY (NASDAQ: ETSY) is a global, online marketplace selling vintage and custom goods. With over 2.8 million small businesses selling through its platform, the company has experienced impressive success, differentiating itself from commerce giants like eBay and Amazon.

Scroll down for your complete guide to buying Etsy stock.

About the company

Etsy overview

Founded in 2005 by Rob Kalin, Jared Tarbell, and Haim Schoppik, Etsy has headquarters in Brooklyn, NY. The company has subsidiaries operating in European and Asian markets. In addition to an online marketplace, Etsy offers a payment platform and advertising services. Major competitors include Amazon, eBay, Shopify, Alibaba, Poshmark, and Rakuten.

Unsure about what share dealer to use?

Where to buy Etsy stock

CIBC Investor's Edge

Not available for application via this website

CIBC Investor's Edge

Highlights

  • Trade Canadian and U.S. stocks online for a flat $6.95 per trade — with no account minimums.
  • Students benefit from a reduced $5.95 flat fee and no annual account fees.
  • Access both registered (RRSP, TFSA) and non-registered accounts in one place.
  • Research tools include analyst ratings, stock screeners, and market news powered by Thomson Reuters.

Pros

  • Backed by one of Canada’s Big Five banks, with integrated banking and investing through your CIBC account.
  • Easy-to-use platform suitable for long-term investors who want a simple, self-directed option.
  • Joint accounts, spousal RRSPs, and RESP accounts are available, giving flexibility for families.
  • Dividend reinvestment plans (DRIPs) are supported with no extra charge.
  • CIBC Mobile Wealth app makes it easy to monitor your portfolio on the go.
  • No inactivity fees, which is rare among bank-owned brokerages.

Cons

  • No access to commission-free ETFs, which some other platforms now offer.
  • Trading platform lacks advanced charting and technical tools for active traders.
  • U.S. dollar accounts are not available for all account types, so currency conversion fees can add up.
Qtrade Direct Investing™

On website

Apply by October 31, 2025

Qtrade Direct Investing™

Highlights

  • Low trading fees with no hidden costs and consistently competitive pricing across Canadian markets.
  • Clean and intuitive platform with robust tools for stock screening, charting, and portfolio tracking.
  • Trade on the go with the new Qtrade app, featuring options trading, portfolio insights, alerts, and a sleeker design.
  • Options Lab simplifies complex strategies into step-by-step guided selections.
  • Stay informed with a personalized AI-powered newsfeed through Qtrade’s integration with PersonaFin.
  • Known for award-winning customer service that follows through when you need help.

Pros

  • Consistently low trading commissions make it a smart choice for long-term investors and active traders alike.
  • Well-designed desktop and mobile platforms offer both simplicity for beginners and depth for experienced investors.
  • The Options Lab tool demystifies options trading with tailored strategy recommendations.
  • Access to a wide selection of ETFs, stocks, mutual funds, and fixed income products in one place.
  • Strong research tools including screeners, watchlists, and analyst ratings help users make more confident decisions.
  • Responsive and knowledgeable client service, often ranked among the best in Canada.

Cons

  • $25 quarterly fee applies if you don’t maintain a minimum balance or meet trading activity — but this can be waived easily with regular use.
  • No commission-free ETF trading unlike some competitors.
  • While robust, the mobile app may still lack some advanced features.
Questrade

On website

Highlights

  • Trade stocks, ETFs, options, and more with low commissions starting at 1¢ per share (min. $4.95, max. $9.95).
  • No annual RRSP or TFSA account fees.
  • Wide range of account types, including registered, non-registered, corporate, and margin accounts.
  • Buy ETFs commission-free, which helps reduce costs for passive investors.
  • Robust research tools, market data packages, and customizable trading platforms.
  • Fund your account easily with Interac e-Transfer, bank transfer, or pre-authorized deposit.

Pros

  • One of the most cost-effective platforms in Canada for self-directed investors.
  • Buying ETFs for free makes it highly appealing for those following long-term, passive strategies.
  • Flexible platform options. From easy-to-use Questrade Trading to the more advanced Questrade Edge.
  • Offers both USD and CAD accounts, so you can avoid currency conversion fees when trading U.S. stocks.
  • Access to IPOs and international equities gives investors more diversification opportunities.
  • Educational resources and real-time market data packages help users trade with more confidence.
  • Registered with IIROC and CIPF, ensuring regulation and investor protection.

Cons

  • Charges apply when selling ETFs.
  • Currency conversion fees can still apply if you're not using a dual-currency setup.
  • Some of the more advanced data packages cost extra, which may be a consideration for budget-conscious users.

Compare online brokers on Finty. Research fees, commissions, tradable assets, markets, etc.

First time buying?

How to buy Etsy stock

Step 1: Open a trading account

Before you decide to get into the market to trade Etsy stock, you're going to need to find a broker that gives you access to the market. Here is what you need to look for when selecting a prospective broker.

Commission-free trading

Brokers offer commission-free trading to compete with trading apps like Stash, Webull, and Robinhood. Today, there's no reason why you should spend a cent on commissions with so many discount brokers offering you commission-free trades.

Fractional stock trading

A single stock of Etsy stock will take up a sizable portion of a small account. As a result, you put your entire account at risk with one trade and that's not a good idea. Fractional stocks make it affordable to take a position in an expensive stock without exposing you to excessive levels of risk.

Low account fees

Before settling on the right broker for your trading account, compare the fee schedules between firms. Check on the charges for inactivity, monthly account usage, and transaction fees.

Margin trading

With margin trading, you can buy a larger number of stocks using your broker's money. It's a great way to grow a small account, but trading on margin is very risky — especially if you are an inexperienced trader — and you could end up losing more than your account balance if the trade goes against you.

Real-time data and charts

You'll get charting as standard with your trading platform. However, the market data can lag by up to 15 minutes. To get live market data for day trading, you'll need to pay for access.

Step 2: Transfer funds to your trading account

Brokers accept debit cards and bank wire transfers for deposits. It's important to note that you may experience an initial delay in funding and withdrawal from your account: it can take a couple of days for the funds to clear into your account, and your first withdrawal may also take a few days to complete. Ensure you prepare yourself for the extended waiting period.

Step 3: Decide how much you want to invest

How much can you afford to lose in the market? Never fund your account with your life savings or your kid's college fund. Only work with money you can afford to lose.

Step 4: Choose between shares of stock or ETFs

Newbie traders have two options for choosing asset vehicles to trade. First, you can buy Etsy stock outright. However, if you have a small account, say $300, you can only afford a couple of stocks. If you're using leverage at 6:1, you could purchase up to 10 stocks of Etsy, but that's a risky move using all your buying power on one trade.

ETFs offer new traders another asset where they can manage risk. An ETF contains stock from several companies in a "weighted basket." As a result, you benefit from a "hedging" effect where your profits are not solely reliant on ETSY alone. As a result, you spread your risk in the trade.

iShares Core S&P 500 ETF (IVV), ProShares Ultra Technology (ROM), and Global X E-commerce ETF (EBIZ) — among others — have exposure to Etsy.

Step 5: Set up your order

After choosing your asset and the amount you want to risk on a trade, it's time to look at different order types for buying and selling stock.

Market order

The market order is the easy choice of newbies. The broker gets you into Etsy stock at the next price in the order book with this order type. However, that means that your order could fill at a higher price than what you expect. For instance, you could click the buy button at $100, and you get filled at $105, $107, or $109, more than you wanted to pay.

Limit order

The limit order helps you avoid slippage in your trades. You enter a fixed, limit price, and the broker will only fill your buy order at this price. However, the drawback of using limit orders is that you might only get a partial fill, or no fill at all, during fast-moving markets.

Stop limit

This order type lets you execute a sell or automatically. For instance, you get into ETSY stock with a price target of $120. When the price action reaches that price level, the order executes and sells your stock.

Stop loss

The stop loss acts as a risk management tool. Advanced traders typically don't use stop loss orders, but they can be useful for newbies as they learn the basics of risk management. If you enter ETSY at $100, you set the stop at $95. This strategy means that if the price drops to $95, the broker executes the order and gets you out of the trade to prevent further losses.

Step 6: Place the order

After choosing the right order type to match your trading strategy for ETSY, it's time to get into the market. Open your broker's trading platform, and you'll see fields to enter the ticker symbol, your limit order price, and the number of stocks you want to buy.

Hit the buy button to purchase your ETSY stock, and, when you’re ready, click the sell to exit the trade, hopefully at a profit.

After you buy

What moves Etsy's stock price

As an online marketplace, Etsy experiences the most price volatility during earnings reports. If the company misses earnings projections, you can expect the price to fall. If it exceeds earnings forecasts, you can expect price action on the stock to rise. Stock of competing companies such as Amazon (NASDAQ: AMZN), eBay (NASDAQ: EBAY), and Shopify (NASDAQ: SHOP) may be a bellwether for Etsy.

Disclaimer: We put our customer’s needs first. The views expressed in this article are those of the writer’s alone and do not constitute financial advice. Advertisers cannot influence editorial content. However, Finty and/or the writer may have a financial interest in the companies mentioned. Finty is committed to providing factual, honest, and accurate information that is compliant with governing laws and regulations. Do your own due diligence and seek professional advice before deciding to invest in one of the products mentioned. For more information, see Finty’s editorial guidelines and terms and conditions.

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