The estimated net worth of Jordan Peterson is $8 million.
He is a Canadian clinical psychologist by trade and is well known for his bestselling books and social commentary.
Jordan Peterson's net worth stats
|Source of wealth:
|Book sales, public speaking
|Date of birth:
|June 12, 1962
|Place of birth:
The early life of Jordan Peterson
Jordan Peterson was born in 1962 in Edmonton, Alberta. He grew up in a small town called Fairview and is the oldest child of Beverley and Walter Peterson. He has two siblings, and his parents both worked as teachers and librarians in the education sector.
Jordan Peterson's education
Jordan attended Fairview high school, from which he graduated in 1979. His librarian during high school, Sandy Notley, introduced him to a range of authors that set him on his future path. Following graduation, he went on to study political science and English literature at Grande Prairie Regional College. He transferred to the University of Alberta to complete his education and secured his BA in 1982 in the field of political science. Next, he went on to complete his Ph.D. from McGill University in the field of clinical psychology.
How did Jordan Peterson build his net worth?
Jordan Peterson's net worth has grown thanks to his income from Patreon, YouTube, book royalties, speaking engagements, regular salary as a university professor, and Daily Wire contract.
While this may be modest compared to other big names in public life, it is worth looking into how he built his wealth, though money hasn't been his goal.
Dr. Peterson taught at Harvard University as an assistant and an associate professor in the psychology department. He remained there from 1993 until 1998. He then returned to Canada and began teaching as a tenured professor at the University of Toronto, a position he held until 2022 when he resigned.
He has authored and co-authored hundreds of academic papers of note. In 1999 he wrote his first book, Maps of Meaning. It covered his interpretation of the meaning of history. The title did fairly well and was used in classroom-based lectures on the mythology and psychology field. Further, it was transformed into a TV series originally aired in 2004.
Dr. Peterson will see you now. Throughout the years, he has run a moderate clinical practice for clients.
Lectures on YouTube
Jordan also has a very popular channel on YouTube, which launched in 2013. He used YouTube to share his public and university lectures in the early years, but over time — and as his fame and notoriety grew — the subject matter expanded into the broader culture war.
He has a secondary channel with shorter videos that is less popular but still successful. His daughter Mikhaila help manage his social media.
Book sales and speaking tour
Jordan also has several other successful books in print in addition to having an active. In 2016 he started making political commentary, specifically surrounding the Canadian government's Bill C-16.
Major sales came from his books:
- Beyond Order: 12 More Rules for Life
- 12 Rules For Life: An Antidote to Chaos
- Maps of Meaning: The Architecture of Belief
Daily Wire contract
In 2022, Peterson signed a multi-year deal to create exclusive content for the Daily Wire, Ben Shapiro's fast-growing conservative media outlet. The deal reportedly includes a seven-figure salary and a percentage of the revenue generated from Peterson's content.
Jordan Peterson’s productivity habits
One of Peterson's most famous exhortations is to tidy your room, so it's no surprise Peterson employs several habits in his daily routine to improve and maintain productivity. (There are several YouTube videos of his dedicated teaching others how to get motivated and avoid toxic productivity.)
He's achieved an amazing amount, especially considering his well-documented health issues.
How rich is Jordan Peterson?
Based on several sources, Finty estimates Jordan Peterson is worth approximately $8 million.